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Customer Journey

How customers experience the dealership from the first click through sales, finance, delivery, service, and ownership. We look at friction, communication, expectations, and what makes the experience better.

Mindset

The Wrong Crowd Will Kill Your Momentum

Aug 19, 2025

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2 min read

The Wrong Crowd Will Kill Your Momentum

Your Crew Might Be Quietly Costing You Cars

Sean Magaha
Sean Magaha

Mindset

Your Inner Voice is Wrong — Here’s the Fix

Aug 4, 2025

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4 min read

Your Inner Voice is Wrong — Here’s the Fix

Silence the sales-killing voice in your head

Sean Magaha
Sean Magaha

DEALERBREW

This newsletter is for car people who strive for more. More from their job, more from the car business, and more from the industry as a whole. Each issue delivers practical insights and fresh perspective to help you grow your skills, stay motivated, and build a career that actually means something.

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